KCDU Today's Hit Music 101.7 FM

101.7 The Beach plays all the hits that the Monterey-Salinas-Santa Cruz area loves! We play the biggest hits that resonate with our Central Coast audience including music from Justin Bieber, The Weeknd, Ariana Grande, Bruno Mars, Dua Lipa and more!

 About KCDU

101.7 The Beach plays the songs that cater to the young adults and to the young at heart. The Beach is the only Top 40 station playing all the hits, all day! 101.7 The Beach starts your day laughing with JoJo Lopez in the morning, and then Tommy del Rio and Fredo keep the day going with all the best current hit music! The Beach is up to date on the latest in entertainment, talking all things pop culture to engage our listeners with upbeat and interactive shows. 101.7 The Beach is guaranteed to keep you dancing in your seat with a smile on your face!

 Benefits of Advertising with KCDU

As the only Top 40 station on the Central Coast, 101.7FM The Beach has the ideal customers that are ready to entertain or be entertained with their growing families. The audience is at a stage in their life where they are finding their way at school, in their career, and major life events are happening. Your advertising message is likely to influence this on-the-go audience at the point of purchase. Being top of mind with this fast-paced customer will get you in front of them at a pivotal time of their life.



  • Top 40

  • Women 18-49

  • 83,200

  • Facebook



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